ABOUT THE CREATOR/S:
Konstantina Gavala is an experienced multidisciplinary creative: an architect, designer, and photographer. She takes pride in delivering creative and captivating solutions across cross-disciplinary projects, encompassing brand identity, print, editorial, architectural and interior design, photography, and digital media. As a Creative Director overseeing two agencies, she has recently achieved a significant milestone by publishing her debut book on editorial design and branding, “Deja Huella.”
COMPETITION LEVEL:
FIRST NAME:
LAST NAME:
COMPANY:
Professional
Konstantina
Yellow Studio
Gavala
WORK/ PROJECT DESCRIPTION:
Deja Huella explores books as advertising tools, offering guidance on all stages of publishing, including author/book marketing. Its intuitive format, enriched with captivating graphics, ensures a unique experience on every page. The book incorporates interactive workbook pages, promoting hands-on learning and practical application. This integration enhances reader engagement and reinforces Deja Huella as a comprehensive resource for leveraging books as effective advertising materials.
ADDITIONAL CATEGORY:
SECONDARY CATEGORY:
PRIMARY CATEGORY:
MO3 - Art Direction
D2 - Publications