ABOUT THE CREATOR/S:
Hello, I'm Jose Aponte, a graphic designer specializing in brand design and strategy with over 10 years of experience. I am passionate about purpose-driven brands that have the power to not only change lives but also influence consumer behavior. I've had the opportunity to work with branding agencies in both Bogotá and Barcelona, allowing me to broaden my perspective and hone my skills in this field.
COMPETITION LEVEL:
FIRST NAME:
LAST NAME:
COMPANY:
Studio / Agency
Jose
Fracción
Aponte
WORK/ PROJECT DESCRIPTION:
We have crafted the visual identity and brand strategy for Sumercé Coffee to encapsulate and celebrate the profound heritage of Colombian coffee. This design captures the journey from the lush, sun-kissed plantations nestled in the Colombian highlands to the warmth of your home. Each cup of Sumercé carries with it a unique narrative woven by generations of passionate coffee growers, whose dedication to their craft is the heart of every sip. It’s more than just a beverage—it’s a rich, immersive experience that invites you to connect deeply with Colombia’s culture, landscape, and the authentic spirit of its people.
ADDITIONAL CATEGORY:
SECONDARY CATEGORY:
PRIMARY CATEGORY:
B2 - Brand Collateral
B1 - Brand Identity
Sumercé Coffee